An international e-shop focused on professional cosmetics – eyebrow dyes, lash lifting, lamination, depilation, and other beauty products. The platform operates in multiple languages and offers a wide range from premium brands like Beautiful Brows. It includes a blog, sale section, and advanced product catalog.
3 000+
products available
5
language versions
30+
premium brands
dual
B2B + B2C
Problems Solved
For B2C customers
- Searching products by type, brand, and application
- Shopping cart with shipping and payment calculation
- User accounts with order history
- Filtering by categories and favorites
For B2B partners
- Wholesale prices and quantity discounts
- Professional accounts with extended limits
- Priority order processing
- Catalog for beauty salons and schools
For administrators
- Multilingual catalog management (5 languages)
- Order system and invoicing
- Blog and article management
- Sale section with time-limited promotions
- Pricing policy and margins
Key Features
Multilingual catalog
- 5 language versions (SK, CZ, EN, HU, PL)
- Localized prices and shipping by country
- Localized blog and content
- Automatic language detection
Product catalog
- Eyebrow and lash dyes
- Lash lifting and lamination
- Depilation products
- Professional tools and accessories
- Premium brands (Beautiful Brows, RefectoCil)
E-shop functionality
- Advanced filtering and search
- Shopping cart with real-time updates
- Product comparator
- Wishlist
Sale section
- Time-limited promotions
- Dynamic pricing with discounts
- Upsell recommendations
- Notifications for new sales
Blog and content
- Multilingual articles
- Categories and tags
- SEO-optimized content
- Image galleries
Administration
- Multilingual product management
- Order system
- CRM and loyalty program
- Reporting and analytics
Technical Stack
PHP / Tyrion CMS
MySQL
Multi-locale (5 languages)
REST API
Elasticsearch
Stormware integration
Payment gateways
CDN
Unique Selling Points
Multilingualism – 5 language versions enable sales across five markets from a single platform
Premium products – Exclusive distribution of brands like Beautiful Brows and RefectoCil
B2B + B2C – Dual model enables sales to both end customers and professional salons
Sale section – Dynamic promotions and time-limited deals increase conversion
SEO blog – Content marketing with localized content in 5 languages
Target Audience
Beauty salons
Professional products for daily use Wholesale prices B2B ordering system
Cosmetic schools
Educational institutions Special pricing for students Access to professional brands
End customer
Beauty enthusiasts DIY products for home use Multilingual shopping experience
Distributors
Wholesale orders Multi-market deliveries Dedicated support